Powering Revenue Growth Decisions

Organizations have the talent to grow their revenue. Far too often, their talent is focused on performance areas that may seem beneficial, yet do not actually drive more revenue. Although people are working hard and investments being made, growth remains elusive.

With the wRatings system, executives have clear visibility into what they must do to meet customer expectations and how much more customers are willing to pay for it.  We empower executives to make decisions better, faster and with more confidence to grow revenue and simultaneously cut costs by eliminating unnecessary activity.

What is wRatings?

The wRatings system is a SaaS (Software-as-a-Service) tool that uses customer perceptions and predictive analytics to improve and accelerate executive decisions on how to grow their organization.

The battle for customers is increasingly complex, and rivals move faster than ever to duplicate any financial success that an organization builds. To win more customers, executives must often make decisions using incomplete, inaccurate and/or out-of-date data about their customers.

Our system was built for today’s complex environment. We connect what customers need and expect with what organizations must do to generate revenue growth.

On a continual basis, we capture your customer’s perception and analyze it automatically against multiple criteria to predict where growth can be found. No need to wait for “data to be processed” or “the report to be ready.” Your growth analytics are available in real-time so you can take action immediately.

Our patented research was the May 2002 cover article in Harvard Business Review, and is used today in multiple investment indexes including the Best Managed Companies annual rankings from the Drucker Institute. These rankings are published in the Wall Street Journal near the end of each calendar year.

In addition to private equity, hedge fund and consulting firm usage, we started our own portfolio in January 2015 that ranks the top 25 companies from our competitive strength database.

Since its inception, we have continually out-performed all investment benchmarks including the S&P 500 (Total Return), Russell 1000 (Total Return) and Russell 2500 (Total Return). The portfolio is managed by an independent financial wealth firm.

The investment portfolio, called the Customer Value Index (CVI), is managed by an independent financial wealth firm based in King of Prussia just outside of Philadelphia, PA.